Sunday, May 17, 2009

Manufacturing Consent

Manufacturing Consent: The Political Economy of the Mass Media by Edward S. Herman and Noam Chomsky Manufacturing Consent: The Political Economy of the Mass Media by Edward S. Herman and Noam Chomsky coolfireband Presenting an analysis its authors call the "propaganda model," the book argues that since mass media news outlets are now run by large corporations, they are under the same competitive pressures as other corporations. According to the book, the pressure to create a stable, profitable business invariably distorts the kinds of news items reported, as well as the manner and emphasis in which they are reported. This occurs not as a result of conscious design but simply as a consequence of market selection: those businesses who happen to favor profits over news quality survive, while those that present a more accurate picture of the world tend to become marginalized.

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